Programme Structure (Year 1 Entry) |
Students are required to successfully complete at least 120 credit-units and of which no more than 30 credit-units should be taken at 1000-level. A student is required to complete:
Course Code 課程編號 | Course Title 課程名稱 | Credits 學分 |
AMVE 1001AEF | Studio Art I: Drawing and Life Drawing 美術工作室I：素描與寫生 | 3 |
CAMD 1000AEF | Introduction to Advertising Media 廣告媒體學槪論 | 3 |
CAMD 1001AEF | Principles and Practices of the Media 媒體理論與實踐 | 3 |
CAMD 1002ABF | Introduction to Copywriting 文案創作導論 | 3 |
CCA 1005ABF | Media Production Skills 媒體製作技巧 | 3 |
ENGL 1101AEF# | University English: Reading and Writing | 3 |
ENGL 1102AEF# | Presentation Skills | 3 |
UNI 1001ABW | University Core – University Core Values | 2 |
UNI 1011ABW | University Core – Social Responsibilities | 1 |
| Elective course in specific area from Table 1 | 3 |
| General Education course (I) 通識教育科目 (I) | 3 |
# Students who have attained Level 5 or above in DSE (or equivalent) may opt to complete ENGL 1002AEF Classic American Films and/or ENGL 1003AEF British and American Short Stories to fulfil the programme requirements in lieu of ENGL A1101AEF and/or ENGL 1102AEF.
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Course Code 課程編號 |
Course Title 課程名稱 |
Credits 學分 |
|
CCA 2011ACF |
Vision of Art Direction 美術指導視野 |
3 |
|
CAMD 2000AEF |
Branding and Visual Identity 品牌與視覺形象 |
3 |
|
CAMD 2001ABF |
Visual Design and Practices 視覺設計與實踐 |
3 |
|
CAMD 2002ABF |
Advertising and Publication Design 廣告製作與出版 |
3 |
|
CAMD 2003AEF |
Advertising Audience Behaviour 廣告受眾行為 |
3 |
|
UNI 2001BEW UNI 2001BCW |
University Core – Effective Communication and Teamwork |
3 |
|
Elective course in specific area from Table 1 |
3 |
|
|
Elective course in specific area from Table 1 |
3 |
|
|
Elective course in specific area from Table 1 |
3 |
|
|
General Education course (II) 通識教育科目 (II) |
3 |
|
Course Code 課程編號 |
Course Title 課程名稱 |
Credits 學分 |
|
CAMD 3000AEF |
Advertising for Digital Media 數碼媒體廣告學 |
3 |
|
CAMD 3001ABF |
Creativity and Advanced Copywriting 創意與高階文案寫作 |
3 |
|
CAMD 3002ABF |
Multi Camera Studio Production Workshop 多攝影機攝製工作坊 |
3 |
|
AMVE 3003ABF |
Cinematic Sound Design 電影聲效設計 |
3 |
|
CAMD 3003AEF |
New Media Culture 新媒體文化 |
3 |
|
CAMD 3004AEF |
Web Design and Interactive Media 互聯網及互動媒體設計 |
3 |
|
CAMD 3005ABF |
Cultural Identities and Advertising 文化身份與廣告 |
3 |
|
CAMD 3006AEF |
Research Methods for Advertising and Design 廣告及設計研究方法 |
3 |
|
UNI 3001BEW UNI 3001BCW |
University Core – Entrepreneurial Mindset and Leadership for Sustainability |
3 |
|
Elective in specific area from Table 1 |
3 |
|
Course Code 課程編號 |
Course Title 課程名稱 |
Credits 學分 |
|
CAMD 4000ABF |
Advertising Media Project 廣告媒體專題研習 |
6 |
|
CAMD 4001ABF |
Exhibition Design and Event Planning 展覽設計及活動策劃 |
3 |
|
CAMD 4002ABF |
Media Law, Policy and Ethics 媒體法律、政策與道德 |
3 |
|
CAMD 4003ABF |
Video Production Workshop: E-Advertising 錄像攝製工作坊: 電子廣告 |
3 |
|
CAMD 4004ABF |
Museum Studies 博物館學 |
3 |
|
CAMD 4005AEF |
Photography for Advertising 廣告攝影 |
3 |
|
CAMD 4006AEF |
Strategic Media Planning 策略性媒體規劃 |
3 |
|
CAMD 4007AEF |
Social Media Communications and Strategies 社交媒體傳意策略 |
3 |
|
Elective course in specific area from Table 1 |
3 |
|
Course Code 課程編號 |
Course Title 課程名稱 |
Credits 學分 |
|
AMVE 1000AEF |
History of Animation and Visual Effects 動畫與視覺特技史 |
3 |
|
AMVE 1002ABF |
Animation Appreciation and Practice 動畫欣賞與實踐 |
3 |
|
AMVE 1003AEF |
Animation Principles Workshop 動畫原理工作坊 |
3 |
|
AMVE 1004AEF |
Studio Art II: Painting 美術工作室 II: 繪畫 |
3 |
|
AMVE 2000AEF |
Alternative Animation 另類動畫 |
3 |
|
AMVE 2001AEF |
Animation Production 動畫製作 |
6 |
|
AMVE 2002AEF |
Art Direction for Animation and Visual Effects 動畫及視覺特效美術指導 |
3 |
|
AMVE 2003AEF |
Character and Set Design 角色及環境設計 |
3 |
|
AMVE 2004AEF |
Programming Fundamentals for Animation 動畫編程基礎 |
3 |
|
AMVE 2005ABF |
Storytelling and Pre-visualization 故事創作及視覺預覽 |
3 |
|
AMVE 3001ABF |
Digital Visual Effects and Compositing 數碼視覺特效及合成 |
6 |
|
AMVE 3007ABF |
Visual Communication and Storytelling 視覺傳意及故事創作 |
3 |
|
AMVE 3008ABF |
Media and Animation Production 媒體及動畫製作 |
6 |
|
AMVE 4003AEF |
Motion Graphics Design 動態圖像設計 |
3 |
|
AMVE 4004AEF |
Innovations in Animation and Visual Effects 創新動畫和視覺特效 |
3 |
|
AMVE 4005AEF |
Producing and Production Management 製片與製作管理 |
3 |
|
AMVE 4009ABF |
Media Management for Interactive Entertainment 互動媒體製作管理 |
3 |
|
AMVE 4010ABF |
Sound Design and Visual Effects 聲效設計及視覺特效 |
6 |
|
CCA 1000ACF |
Introduction to Film Art 電影藝術概論 |
3 |
|
CCA 1004ACF |
Becoming a Writer: From Appreciation to Practices 成為作家：從欣賞到實踐 |
3 |
|
CCA 1006ACF |
New Waves of Cinema 電影新浪潮 |
3 |
|
CCA 1007ACF |
The Art of Drama: From Text to Stage 戲劇的藝術：從文字到舞台 |
3 |
|
CCA 2000ACF |
Visual Culture: Transmedia Writing Workshop 視覺文化：泛媒體寫作坊 |
3 |
|
CCA 2007ACF |
Sinophone Cinema 華語電影 |
3 |
|
CCA 2009ACF |
The Art of Film Postproduction 電影後期製作藝術 |
3 |
|
CCA 2010ACF |
Creative Writing Workshop 創意寫作坊 |
3 |
|
CCA 3000ACF |
Writing for the Screen: Aesthetics and Practice 電影編劇：美學與實踐 |
3 |
|
CCA 3002ACF |
Reading Films: Theory and Practice 閱讀電影：理論與實踐 |
3 |
|
CCA3006ACF |
Witness of the truth: The Craftsmanship on Documentary 看見真相：紀錄片的製作與探索 |
3 |
|
CCA 3008ACF |
Media Writing and Editing 媒體寫作與編輯 |
3 |
|
CCA 3009ABF |
Sound Production for Film and TV 電影電視聲音製作 |
3 |
|
CCA 3010ACF |
The Poetic Avant-Garde: From Concept to Method 走進詩的先鋒派：從觀念到方法 |
3 |
|
CCA 3011ACF |
Studies of Film Masters 電影大師研究 |
3 |
|
CCA 3014ACF |
Fiction Writing: From Modernism to Postmodernism 小說課：從現代主義到後現代主義 |
3 |
|
CCA 3056ACF |
Studies of Literary Masters 文學大師課 |
3 |
|
CCA 3057ABF |
Short Film Production 短片製作 |
3 |
|
CCA 3058ACF |
The Art of Cinematography and Lighting 電影攝影與燈光藝術 |
3 |
|
CCA 3059ACF |
Directing and Producing Workshop 導演與監製工作坊 |
3 |
|
CCA 4001ACF |
Transmedial Adaptation for Moving Images 流動影像的跨媒體改編 |
3 |
|
CCA 4002ACF |
Writing Radio Play 廣播劇創作 |
3 |
|
CCA 4003ACF |
Film, Music and Song Lyrics 電影、音樂與歌詞 |
3 |
|
CCA 4004ACF |
Variety Shows: From TV to Online Media 綜藝節目：從電視到網上媒體 |
3 |
|
CCA 4006ACF |
Special Topics in Film Genre 類型電影研究專題 |
3 |
|
CCA 4007ACF |
Special Topics in Writing and Literature 寫作及文學研究專題 |
3 |
|
IDDA 1000AEF |
Introduction to Imaging Design 影像設計導論 |
3 |
|
IDDA 1003AEF |
Introduction to Digital Art 數碼藝術導論 |
3 |
|
IDDA 2000AEF |
Studio Photography 工作室攝影 |
3 |
|
IDDA 2002AEF |
Visual Narrative Workshop 視覺敘事工作坊 |
3 |
|
IDDA 2003AEF |
Imaging Technology 影像技術 |
3 |
|
IDDA 3000AEF |
Computational Art and Graphics 電腦藝術及圖像 |
3 |
|
IDDA 3002AEF |
Experimental Imaging and Video Art 實驗影像及錄像藝術 |
3 |
|
IDDA 3003AEF |
Contemporary Photography 當代攝影 |
3 |
|
IDDA 3004AEF |
Administration and Management in Art and Design 設計藝術行政及管理 |
3 |
|
IDDA 4004AEF |
Experience Design 體驗設計 |
3 |
|
IDDA 4005AEF |
Photography and Visual Studies 攝影與視覺研究 |
3 |
