Staff Profile

Biography

Dr. Wanyue LI is a Senior Lecturer at the Department of Global Business and Marketing at Lee Shau Kee School of Business and Administration, Hong Kong Metropolitan University. She completed her Ph.D. in Marketing at Zhejiang University. Her research interests include social perception and consumer well-being. 

Teaching Areas & Research Interests

• Marketing
• Social perception
• Consumer well-being

Selected Publications

Journal Articles

• Hu, J., Zhang, X., Chen, H., & Li, W. (2024). When it rains, it pours? The impact of weather on customer returns in the brick-and-mortar retail store. Journal of Retailing and Consumer Services, 77, 103664.
• Ren, C., Zhou, X., Wang, C., Guo, Y., Diao, Y., Shen, S., Reis, S., Li, W., Xu, J., & Gu, B. (2023). Ageing threatens sustainability of smallholder farming in China. Nature, 616, 96–103.
• Zhou, X., Sedikides, C., Mo, T., Li, W., Hong, E. K., & Wildschut, T. (2022). The restorative power of nostalgia: Thwarting loneliness by raising happiness during the COVID-19 pandemic. Social Psychological and Personality Science, 13(4), 803-815.
• Li, W., Zhou, X., & Yang, Q. (2021). Designing medical artificial intelligence for in-and out-groups. Computers in Human Behavior, 124, 106929. https://doi.org/10.1016/j.chb.2021.106929

Modified Date: 21 Jun, 2024
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